LVL 17 is a production company building the next generation of music brands. We own the stages, the sounds, and the stories.
Where artists from every genre and every level of the industry come to perform, connect, and grow. No gatekeepers. No ceilings.
Explore Brand →A lifestyle and culinary brand that blends culture with taste. Curated experiences, flavours, and aesthetics that live at the intersection of art and appetite.
Explore Brand →A creative studio and design collective operating in the grey — the space between art and commerce, identity and expression.
Explore Brand →We believe the most powerful brands are built on authentic cultural foundations. LVL 17 exists to create those foundations — producing experiences, spaces, and stories that resonate long after the night is over.
We don't follow trends. We build the environments where they begin. Every brand under LVL 17 is a deliberate act of cultural creation.
LVL 17 is a London-based production company founded in 2026 with a singular mission: to build cultural brands that matter. We operate at the intersection of music, lifestyle, and creative direction — producing experiences that leave a mark.
Our three brands — TrackSevyn, LightlySalted, and TheGreyboard — are not just businesses. They are statements. Each one exists to fill a gap that the mainstream has consistently overlooked.
We are independent, intentional, and unapologetic. LVL 17 doesn't chase culture. We create it.
The architect behind LVL 17. A creative strategist with roots in music, design, and cultural production. Built three brands from the ground up and counting.
The person who makes the room feel alive. Curates every TrackSevyn event with precision — artist selection, atmosphere, timing. Nothing is accidental.
Operates where art meets identity. Leads design strategy across the LVL 17 portfolio — visual language, brand systems, and all things that live in the grey.
Every brand, every event, every decision starts from a real place. We don't perform culture — we produce it.
The best ideas don't come from gatekeeping. We create spaces where talent is the only currency that matters.
Nothing we build is accidental. Every brand, every event, every aesthetic choice is deliberate and purposeful.
We build for the long game. Not clout. Not trends. We want to look back in twenty years and see something that changed things.
The flagship music brand. A performance space and event series where artists from all genres and all levels of the industry come to perform. Built on the belief that talent deserves a real stage — not a pay-to-play hustle. TrackSevyn has hosted 200+ artists since launch.
Where culture meets taste. LightlySalted is a lifestyle and culinary brand exploring the relationship between food, identity, and aesthetics. Pop-ups, curated dining experiences, and editorial content that treats food as a cultural act.
A creative studio that lives in the grey. Design, visual identity, and creative direction for brands that refuse to be categorised. TheGreyboard is where LVL 17's aesthetic intelligence gets built — and where outside clients come to find their voice.
Live events, performances, pop-ups and experiences across all three LVL 17 brands. Stay close.
The biggest Afrobeats night of the year under the TrackSevyn banner. Multiple acts, an open floor, and an energy that doesn't stop until the venue says it does. All levels. All genres. All welcome.
We build brands that move culture. If your brand wants to be part of that — let's talk. We offer structured partnership tiers across all three of our properties.
LVL 17 connects brands to some of the most engaged, culture-conscious audiences in London. Our events, platforms, and brand activations deliver authentic alignment — not just logo placement.
50,000+ audience touchpoints across TrackSevyn, LightlySalted, and TheGreyboard annually.
Exclusive brand integration across a full LVL 17 event series. Stage naming rights, co-produced content, social amplification, and VIP access. Maximum visibility, maximum impact.
Event presence across multiple activations per quarter. Branded touchpoints, co-created content, and featured placement in LVL 17 communications.
Single-event sponsorship with on-site brand presence, social tagging, and LVL 17 audience exposure. Ideal for testing alignment before a deeper commitment.
Something else in mind? We're open to creative proposals. Co-productions, co-branded experiences, product launches — if the fit is right, we'll build something new together.
For editorial enquiries, interview requests, brand assets, and media accreditation across all LVL 17 properties.
LVL 17 is actively building its presence in culture, music, and lifestyle media. We welcome editorial coverage, feature pieces, podcast appearances, and documentary access across all three of our brands.
partners&press@lvl17.uk
Response within 48 hours
Event reviews, artist spotlights, and venue features. Access to performances, backstage, and artist interviews through the TrackSevyn lens.
Request Access →Culinary features, pop-up previews, and editorial access. Ideal for food media, lifestyle publications, and culture-forward titles.
Request Access →Creative direction, design philosophy, and studio access. For design, art, and brand identity publications covering emerging creative studios.
Request Access →Founder interviews, company profile pieces, and business media. The story of how LVL 17 came to be and where it's going.
Request Access →From artist bookings and venue hire to private events and brand activations — here's how to get on the LVL 17 calendar.
Whether you have a question, an idea, or just want to be in the room — we want to hear from you. LVL 17 is always listening.
Operating across London with events, activations, and productions citywide. Always moving.
For anything that doesn't fit neatly elsewhere. We respond to every message within 48 hours.
Brand collaborations, sponsorships, and commercial relationships. See partnership tiers →
Editorial, accreditation, and media access. Visit press page →
Stay close to everything LVL 17 is building — events, drops, behind the scenes, and brand launches across all three properties.
Artists looking to get on the TrackSevyn stage should head to the TrackSevyn application. All genres, all levels.
Apply to Perform